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With various car markets dictating the qualities that they look for in a car, the KIA Clarus was able to penetrate the world car market. Statistics show that the whole KIA auto industry was at times able to sell more than five hundred thousand cars in a year. This was attributed to great reviews by car critics as well as users. The KIA Clarus was also pushed up the popularity list by virtue of the fact that previous cars from the KIA automobile company had tried and passed the test of reliability as well as the quality of the workmanship. Publications and citations in blogs as well as websites about the problems of the KIA Clarus were scare and this enabled the car to slip into the competitive car market.
Other factors that led to the positive reception of the KIA Clarus included the fact that despite the ideal reality of the value of a car to depreciate through the years, the rate at which the Clarus value weakens was relatively slow compared to other cars that were introduced in the market at that time. The automatic model of the Clarus was actually more expensive than the manual transmission model even after a fall in prices.